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The International Franchise Association is the largest and oldest global franchising organization that protects, supports, and promotes more than 1,300 franchise systems and over 10,000 franchisees.
This year will be the IFA’s 50th Annual Convention in San Antonio, Texas on February 4th through the 8th. Speakers include former U.S. President George W. Bush, who will be opening the convention. Some of the other speakers include an impressive ensemble of leading franchise professionals such as Jack Earle, a McDonald’s multi-unit franchisee, Jon Luther, Chairman of Dunkin’ Brands, and Michael M. Isakson, President & COO of ServiceMaster Clean.
IFA has respectively chosen Elements’ CEO, Jeremy LaDuque, to lead the Round Table discussion “Handling Internet Leads”. LaDuque, a leader in online marketing solutions, teaches ongoing webinars and seminars on the subject of online marketing. Several of his articles have been published in numerous publications, including IFA’s Franchising World Magazine. Steve Bridge, CFO of Elements and founder of the franchises Local Copies and California Fresh, has been chosen to lead the Round Table, “Mobile Marketing Opportunities”.
The Elements team will be offering expert advice at their booth 237 to assist franchise professionals wishing to maximize their online presence. Valuable tips on email, mobile, and social media marketing will be given, as well as a Nintendo Wii and other fun prizes for those who test their luck at the Roulette wheel. To learn more about what else is happening in the Element’s booth, register for the 15 minute webinar. http://elementslocal.com/Join/2010PreConvention.php
